Loonaverse

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Fan Theory
Fan Theory: LOONAVERSE
Synonyms:
Origin:
Fandom(s): LOONA
Dates: 2017-present
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The LOONAVERSE is a fictional universe and narrative created by the K-Pop girl group LOONA. It serves as the overarching concept and storyline behind the group's music, music videos, and other related content. Also known as "lore".

The Loonaverse is a science fiction fantasy storyline that follows the girls as they reside in three different worlds located on a Möbius strip, namely: Earth, a place between Earth and the Cosmos nicknamed "Middle Earth," and the last in a utopian world called "Eden."

Beyond these basic details, much of the storyline has been intentionally left open to fan interpretation, with official information being sparse. This has led to a vast number of fan theories and a dedicated Orbit community analyzing every video, lyric, and detail to piece together the story and uncover its deeper meaning. These theories range from identifying hidden details to writing essays and meta connecting the Loonaverse to topics such as color theory, chaos theory, theology, gnosticism, classic literature, quantum mechanics, and more.

This next topic might be a little bit strange for the casual K-Pop fans. But, also the thing that makes them truly unique. [...] Well, not only is LOONA a girl group, but they've all protagonists, in a sci-fi universe known as.. the LOONAVERSE. The LOONAVERSE is told primarily through music videos. With each music video, we follow a central plot, or story that is advanced through each sequential music videos. Think like a TV series with multiple seasons and episodes. Or movies of the Marvel Universe. Pretty much the same think, just think of LOONA as like the Avengers of K-Pop.[1]

Fan Theories

The open-ended nature of the Loonaverse has given rise to a dedicated community of theorists, sometimes referred to as "lorebits." They typically provide close analysis of each video and provide fan theories. Some of the most well-known include Twinfish, Daebak Jjang, the Loominosity group and SuA's SinB. Some of the most popular theories, include (many of which can be attributed to the aforementioned Orbits):

Möbius Strip Theory

To some extent parts of this fan theory have been confirmed and are canonical. The worlds of LOONA (and their members) exist on a Möbius strip. It is often theorised that there are two sides, a light one and a dark one that mirror each other.

Heejin as God

One common theory is that Heejin is responsible for creating the Loonaverse, with suggested biblical allusions to God. In her solo song ViViD, HeeJin starts out in a black and white world, without color. The camera shot give the effect of an eye opening, and the world turns to color. It is often interpreted that Heejin’s awoke, creating the world and giving it color (much like God giving the world light).

A fan theory credited to Lucy Smart, suggested that the scene where Heejin sits in front of the mirror, represents the three worlds of LOONA, being Earth, the Cosmos, and Eden. However, may also refer to the Holy Trinity. In the Christian doctrine, God is often described as being formed of three persons: the Father, the Son, and the Holy Spirit.

Moreover, some fans also believe Heejin is the Loonaverse representation of God, to mirror Olivia Hye, who is popularly theorised to be Lucifer. Biblical references are present throughout the Loonaverse and this is just one of many biblical fan theories relating to LOONA.

Color Theory

This theory was first attributed to the Amino and Twitter user danielllcrush who identified the relationships between the members could be explained using their official colours, specifically by mixing primary and secondary colors.[2] Each LOONA member has an official colour, and it’s usage is prominent among the music videos.

Infographics

There are various infographics that have circulated throughout the fandom regarding the Loonaverse and it’s timeline and lore.

Resources

Video essays

Some of the most famous video essays, known for popularizing widely-accepted fan theories, and being friendly to beginners:

Other example of video essays include:

Written theories

Numerous written theories have been shared across platforms like Reddit, Tumblr, Amino, and Google Docs.

Parody

Websites

  • LOOΠΔrium (link) - A website allowing users to collaborate on fan theories by adding time-stamped annotations to music videos and other video content.

Fanworks

Animatics

Vids

References