Carrd

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Website
Name: Carrd
Owner/Maintainer:
Dates:
Type: multimedia
Fandom: not applicable
URL: https://carrd.co/
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Carrd, stylized carrd, is a web service that allows users to make their own custom one-page websites. They are particularly favored due to their customizability - it is easy to add images, change fonts, and otherwise personalize a carrd, which is not possible with other sites such as LinkTree.

Carrds are particularly favored on Twitter, where character limits in both tweets and bios encourage linking to an external site for information.

Fan Use

Carrd-made websites are used in a variety of ways in fandom. Many fans use them as an information hub, detailing fandoms, DNIs, favorite characters, linking to other social profiles, etc. In some roleplaying communities, carrds have come into use for storing RP character profiles. Many fanartists also use carrd for commission information - portfolios, terms of service, Will/Won't lists, etc.

Some younger fans use carrd to share a lot of personal information, raising discourse about the need for privacy and anonymity in fandom.

The simplicity of carrd URLs makes them an attractive choice for compiling and spreading information about specific topics, such as a zine, ship, or campaign.

Example Carrds

Profiles

Zines

Ship Manifestos

Fandom Primers

Other

Unconventional Examples

References