Vtuber

Synonyms:
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A VTuber (ブイチューバー, BuiChūbā), or virtual YouTuber (Japanese: バーチャルユーチューバー, Hepburn: bācharu YūChūbā), is an online content creator who uses an avatar to interact with an audience. Most of them use YouTube to publish videos.

These avatars are typically digitally drawn, then animated using programs like Live2D Cubism, and captured using programs like Vtube Studio.

Fandom

Vtubers often have their official fanart hashtags on Twitter and encourage listeners to create fanarts. However, even those encouraging fanworks may have restrictions on works that serve commercial and political purposes, and representations inconsistent with the original creator's vision (which can be difficult for fan artists to discern).

Oshi marks (推しマーク) are often used by Vtubers and their fans to identify themselves. They are usually an emoji, or a combination of emoji, that symbolises the motif or character of the Vtuber.