WWYFF

Synonyms:	Who Would You Fall For
See also:	self-insertion, Mary Sue, Wish Fulfillment
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WWYFF is a type of fanfic. The initials stand for "Who Would You Fall For."

A "WWYFF" is a story in which the main character, the reader, is presented with a variety of love interests. These love interests can be original characters or celebrities, very often members of boybands.

One description:

...it usually takes the shape of a personality quiz, in which the reader makes various choices throughout an individual chapter and tallies them up in order to determine her "result," one of the multiple endings to the chapter. The end of the story as a whole also typically has separate endings, where the reader makes a final choice as to which love interest she wants to be with.

WWYFFs started out as actual online personality quizzes, except with an ongoing narrative. Readers ("quiz takers") would read through the lengthy "questions," or the body of the story, and choose how to react to the narrative by clicking on one of the various "answers." The process was repeated until the end of the chapter, at which the reader would click the "Submit" button and be taken to a result page, the separate ending corresponding to the love interest her answers suggested. It was a highly interactive form of storytelling, not so very different from CYOAs, and it became wildly popular on personality quiz sites such as Quizilla.

Unfortunately, word limits on quizzes forced WWYFF writers to change the way they wrote entirely. Either they had to shorten the "question" parts of their story significantly, or they had to go the less interactive route and build the quiz and separate results into the body of the story. The former is still wildly popular on Quizilla, while the latter has managed to make its way onto Luna.