Binary Overdrive

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Anime Music Video
Title: Binary Overdrive
Creator: Nostromo
Date: 5th December 2010
Format: Digital vid
Length: 4:45 minutes
Music: "Get a Hold of Yourself" by Sugar Jesus
Category:
Fandom: Genius Party Beyond
Footage: Genius Party Beyond: Dimension Bomb, Passion by Utada Hikaru (music video)
URL: AMV - Nostromo - Binary Overdrive (Sugar Jesus - Get A Hold Of Yourself) on YouTube

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A still from the opening of "Binary Overdrive". The AMV's name is incorporated into the footage of the vid.

Binary Overdrive is an AMV by Nostromo. It combines footage from the animated short "Dimension Bomb", part of the anthology of short films Genius Party Beyond by Japanese animation studio Studio 4°C, and the music video for the single 'Passion' by Japanese singer Utada Hikaru. It is set to the track "Get a Hold of Yourself" by Sugar Jesus.

The AMV is unusual in that it was created in collaboration with Sugar Jesus as the official music video for "Get a Hold of Yourself". This led to the track itself being developed in directions that would suit the video, and a "Nostromo 'Binary Overdrive' Edit" was released separately for fans of the music video.[1] It is 1 minute and 8 seconds longer than the regular version (4:45 versus 3:37).

"Binary Overdrive" was a finalist in the AKROSS Con 2010 AMV Contest.[2] As of May 2019, Nostromo's upload of the video has more than 366,000 views, with an additional 242,000 on the upload by AkrossAMV.

Author's Commentary

Binary Overdrive was created in collaboration with upcoming UK based dance/pop/synth sensation "Sugar Jesus". www.sugarjesus.com

The initial concept of this AMV started in an informal meeting/interview between Jeremy Hindle and Andrei (Sugar Jesus Frontman, Writer, Producer, you name it...). During the afternoon Jeremy put forward the idea of possibly using AMV's as a medium for an official music video. Andrei although unfamiliar with the territory was completely game and always up for trying new things. With the idea in it's infancy Jeremy put together a collection of AMV's (including some of my own I hear) for Andrei to watch and get a feel for them. Not long into the escapade Andrei piped up with a "I've got a track I'm working on at the moment, which will work with this. It'll work well, really well! Let's do this!"

Meanwhile Jeremy contacted me and put forward the ideas which Andrei and himself were having which resulted in Andrei sending me an early version of the track to see if it was made of the right stuff. The first version of the track (barely recognisable now what with all of the additions and enhancements) was already enough to make me want to use it. Also being able to work directly with the artist allowed the song to be enhanced and altered in order to better suit the AMV. This was an exciting prospect for me.

So the hunt for footage began...and the wonderfully artistic "Genius Party Beyond" film short "Dimension Bomb" by Koji Morimoto was the eventual port of call. After a couple of weeks I finally had a basic timeline put together with footage that I was proud of. I sent it over to the UK and everyone thought it was fantastic and a brilliant footage choice for the music.

And so... the fun work began...

Over then next few months I produced several versions and clips showing my progress back and forth to Andrei and Jeremy who gave their opinions and input, both positive and negative. Andrei also, captivated by the developing AMV regularly went back to improve on his track stating, "It needs more, more punch, I really want this to have some spectacular energy to it!". When the video really started coming together I think we were all very excited with what we had created and putting the final polish on top was a very satisfying moment. [3]
A still from "Binary Overdrive". The logo for Sugar Jesus (a man's head with disco balls for eyes) has been incorporated into the footage from "Dimension Bomb".

Genius Party Beyond & AMVs

Despite being an arguably niche choice for AMV footage, "Genius Party Beyond" was a surprisingly popular source of AMV material in 2010, ranking among the top sources for vid material at AKROSS Con with three uses, putting it on a par with anime like Wolf's Rain and Highschool of the Dead.[4]

Due to the fact that Nostromo is a well-known AMV creator and "Binary Overdrive" the official music video for a synth pop track, the vid managed to reach both existing fans and non-fans of Genius Party Beyond. Many commenters on the YouTube video inquired as to the anime used. Some commenters even remarked that the vid was more cohesive or had more direction than the original film.

References

  1. Get A Hold Of Yourself (Nostromo 'Binary Overdrive' Edit) 2010 on SoundCloud.
  2. Binary Overdrive, akross.ru. Accessed May 22, 2019 (Archived link)
  3. Video description for [AKROSS Con 2010 Nostromo - Binary Overdrive] by AkrossAMV on YouTube.
  4. AKROSS Con 2010 at akross.ru, accessed May 23, 2019.