Webtoon

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Website
Name: Webtoon
Owner/Maintainer: © WEBTOON Entertainment Inc.
Dates:
Type: comic hosting site
Fandom: general
URL: https://www.webtoons.com/en/
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Webtoon is a webcomic hosting site. Webtoons come from the words 'Web' and 'Cartoon', and a term commonly used in South Korea.

Webtoon hosts many popular comics, such as Tower of God, True Beauty, Remarried Empress and Lore Olympus. Artists can create their own work.

There is a body of fan-translated work present on Webtoon as well.

Readers can read all works for free, but they can choose to purchase coins that allow them to read ahead. Webtoon also hosts numerous events throughout the year that gives readers an opportunity to obtain free coins, though these coins are not permanent and expire after a certain period of time. Creators can choose to publish on either Canvas, Webtoon's self-publishing platform, or Originals, works licensed by Webtoon. Canvas gives creators full creative control over their work and posting schedule and once their works reach a certain level of popularity (1K+ subscribers and 40K+ US month views)[1], creators can apply for Webtoon's ad revenue program, which offers them financial and marketing support. Originals, on the other hand, are licensed content from Webtoon and, unlike Canvas creations, follow a publishing schedule (i.e. every Thursday, etc.). However, in return creators of Originals gain an editor, marketing support, and are paid directly by Webtoon [2].

Works found on WEBTOON, particularly those of Originals, tend to slant towards tropes popular in east asian media such as transmigration. Frequently the WEBTOONs are adaptations of another mediums story to an English Webtoon, usually light novels written in Korean (could also include other east-asian media?).

 should list light novel adaptation examples
 For this bottom section, not sure what the content would entail

Webcomics

Not Even Bones (Webcomic)

Sources of controversy/discourse

Reactions to Art Change

Artist Change Between Season 1 and Season 2

Changing fandom dynamics

Shift in Engagement Size and Dynamics Following Webtoon Marketing (Several Home Page Panels) (Around Early-Mid Season 1)

Comments Alluding to Mourning of Old Fans (Early Season 2)

Discord

Fan Instagram Linking to Fan Discord

Fan discords

Advertising Fan Discord in Comments

In Canvas & Originals

  1. Creators link to an official fan discord and to other socials in the same breath
    1. "Discord link in description!"
  2. Commenters post links to unoffical servers & advertise it
    1. "Our server has this and this!"
    2. "I made a discord everyone!"

Top comment

Webtoon en-us

  • "Edit: Thank you for top comment"
  • "Discover/Canvas squad"
  • "I edited my comment so you won't know what it was"

References